The glasses. The closed mouth resolve. The angle. The military
pageantry of it all. Yahoo news runs this shot of VP prospect Joe
Biden today. Did the photographer know what a "leader who knows his military stuff" money shot looks like? Did he think, "I've seen this picture in the history books. I gotta get one too!"
My first reaction was one of familiarity. Then i realized I had General Douglas MacArthur, some one I don't usually think about, on my mind. And in this week of geopolitical saber rattling and jockeying, I felt "yea, we could use a little Doug MacArthur in an Obama administration." One guy wears a fancy hat, the other a big-ass military transport. Its all good.
Did Joe Biden know exactly whose glasses he was pulling from
history? Who told him about that facial expression? I duuno. But it seems like a very timely and evocative shot to
show up hours before Obama has to pick his running mate. And make the
single biggest brand development decision of the campaign.
Joe's overseas now. But he will return.
Good call. And no sooner does Biden return, now we have Joe Lieberman hustling over to Georgia to up his bona-fides to be McCain's VP.
Posted by: Peter Levy | August 20, 2008 at 10:56 AM
Absolutely brilliant observation. It ties it all together perfectly.
Audrey Hepburn wore these glasses as well : http://onesharpdame.blogspot.com/
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